Artificial & Repertoire: How Has AI Restructured the A&R Industry?

The topic of artificial intelligence has dominated the music industry in recent years, inciting questions, joys, fears, and most prevalently, change. Will AI change the music-making process, and if so, how? What role will it play? Will it displace jobs, or will it enhance creativity in the industry? While AI’s usage within the generative, creative realms of the music industry (such as beat-making and idea generation) is very well-known and visible, AI is being used everywhere – whether visible or behind the scenes.

The Case For SoundCloud

SoundCloud’s mission has been to offer a free-to-register music platform with little or no advertising. It has gained a reputation since its foundation in 2007…